Which Retail Distribution Channels You Should be Using

Which Retail Distribution Channels You Should be Using

A retail distribution channel is the network of retailers, wholesalers, and other intermediaries a product passes through on its way to reach consumers. A retail distribution channel starts with the manufacturer or supplier and ends at the point-of-sale: a physical...
Selling on Ecommerce vs Marketplace and How to Choose

Selling on Ecommerce vs Marketplace and How to Choose

Ecommerce and marketplace are two types of online shopping platform. An ecommerce website offers products from a single seller (the store owner), and a marketplace offers products from multiple sellers through a single platform (the marketplace website).  For...
Retail Partnerships: What You Need to Know

Retail Partnerships: What You Need to Know

A retail partnership is a mutually beneficial alliance between two businesses with complementary (but not competing) target audiences in order to boost sales, heighten brand awareness, and attract new customers to both businesses. Example: GEICO + Helzberg Diamonds In...
How to Sell on Costco: Meet Their High Standards

How to Sell on Costco: Meet Their High Standards

Costco is the fifth largest retailer in the world, with over 550 wholesale warehouses in the US and over 124 million Costco members as of May 2023. It’s no surprise that getting a product into Costco is both a huge growth opportunity and a huge challenge—there’s a lot...
How to Get on QVC, The Complete Guide

How to Get on QVC, The Complete Guide

Ever wanted to get your product on America’s #1 TV shopping network?  Founded in 1986, QVC (Quality, Value, Convenience) has retail operations in the US, the UK, Germany, Japan, and Italy. Worldwide, QVC reaches over 200 million homes via 12 TV channels, plus...